Lets be very loud and clear about this fact that Google doesn’t use Keywords and Description meta tags for search rankings. Its not something new but Google has not been using it for several years now.

If you even have the slightest doubt then just read what Google explained about meta tags on its Official Webmaster Central Blog here. It clearly states that keywords meta tag is not used as a ranking factor, simply because anyone can stuff keywords in meta tag irrespective of the page content. This is being ignored by Google in ranking factor right from its early days (some 10 years back .

So what about description meta tag? Well Google does use it to show search snippets sometimes but its still doesn’t use as a ranking factor.

You can read the full blog post on Official Google Webmaster Central Blog and there is a video too explaining this.

Whooaaa! The eureka moment for me, may be for you too!

Just finished updating Facebook Page with a promise to get you the best answers to your SEO related questions for FREE. Whatever it takes, I will get you the best answer. If I am not 100% sure that I have the best answer to your question, I shall go and consult the experts around on SEO forums, email/call/IM my contacts/friends – just anything it takes to get the best answer to your question.

So if you are on FaceBook, go to SEOMOZO FACEBOOK Page and ask your question now!

Are you looking for more qualified keyword ideas? Try the new Search-Based Keyword Tool by Google, see a demo here:

It gives you keyword ideas based on your website content and its based on actual Google search queries.

In case you advertise through Adwords, using this new keyword research tool is a must. The interface is easier and provides more useful information for your keyword research. The highlight is that it automatically compares the suggested keywords against the keywords being used in your Adwords account.

Take away: You never miss out on targeting any potential keyword that could help you reach your customer search online and you can get more keywords out of your research.

What would you call a vehicle without wheels? I wouldn’t even call it a vehicle as it just cannot move.

Similarly a website without SEO is nothing but unmovable. I mean if it cannot attract free and targeted traffic from search engines then its not just worth the investment.

People who haven’t discovered SEO well generally consider it as just another enhancement to their website. The fact of the matter is that there are several businesses which get majority of their customers from search engines, specially online stores.

It actually works for them as their number of products multiplies as number of pages indexed by Google and they rank pretty well for their individual product related keywords. In SEO terms its called the Long Tail of search.

There is much more to SEO that makes it up for being a vital part of your website and online business strategy. Stay connected!

Used Wordpress as CMS to build the whole SEOMOZO website… sweet!